Mobile Shopping Adoption: Insights into Attitude, Intentions and Flow Experience
نویسندگان
چکیده
منابع مشابه
An Un-tethered Mobile Shopping Experience
Smart phones with access to apps from online stores are ideal candidates to replace expensive hardware like Point-of-Sale terminals for retail. A standard set of shopper and retailer apps can replace the conventional retailer IT setup in settings ranging from rural areas with low connectivity to dense urban areas. We describe how we built such a set of apps for mobile shoppers and retailers equ...
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ژورنال
عنوان ژورنال: International Journal of Management Studies
سال: 2019
ISSN: 2231-2528,2249-0302
DOI: 10.18843/ijms/v6si4/03